Personalization market share on brand websites

Recommendations and on-site personalization.

#	Technology	UK brands	United Kingdom	Global
1	Bloomreach	1.8%	0.4%	0.2%
2	Nosto	0.7%	0.4%	<0.1%
3	Dynamic Yield	0.3%	<0.1%	<0.1%
4	Insider	<0.1%	<0.1%	0.2%
5	Algonomy (Richrelevance)	<0.1%	<0.1%	<0.1%
6	KARTE	0%	0%	<0.1%
7	Rtoaster	0%	0%	<0.1%
8	Repro	0%	0%	<0.1%

By site popularity

Share of measured sites in each Tranco popularity band that use the technology: the top 1,000, 10,000 and 100,000 sites and the whole top million.

#	Technology	Top 1K	Top 10K	Top 100K	Top 1M
1	Dynamic Yield	2.6%	0.7%	0.8%	0.6%
2	Bloomreach	0%	0%	1.4%	2.5%
3	Nosto	0%	0%	0.2%	0.4%
	Sites measured	38	136	503	689

Our crawler: 1,359 sites · UK brands · updated 23 Oct 2026 · Methodology