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Advertising & pixels

Magnite (Rubicon) market share on brand websites

Magnite (Rubicon) runs on 0.9% of brand websites in our sample (11 of 1,277). Market share by country, top sites using it and technologies it is paired with.

0.9%
Share in UK brands
11 / 1,277
2
sites in Tranco top 1K
5 in top 10K
#10,641
median Tranco rank
Tranco
15
frequent companions
Google Marketing Platform (DV360/CM360)

By market

  1. UK brands0.9%11
  2. United Kingdom1.7%197
  3. Global1%651

Trend

Often used with

  1. Google Marketing Platform (DV360/CM360)Advertising & pixels73%×16.9
  2. IAB TCF v2 APICookie consent (CMP)73%×23.2
  3. SourcepointCookie consent (CMP)64%×32.5
  4. Google Publisher Tag (Ad Manager)Advertising & pixels45%×27.6
  5. Amazon Publisher ServicesAdvertising & pixels36%×92.9
  6. VarnishWeb servers36%×6.8
  7. ReactWeb frameworks36%×1.8
  8. Google FontsWeb fonts36%×1.8
  9. Prebid.jsAdvertising & pixels27%×43.5
  10. webpackJavaScript libraries27%×5.8

Top sites using Magnite (Rubicon)

TrancoSiteAlso usesHosting
688uber.comCloudflareCloudflare Bot ManagementDriftEnvoyGoogle FontsMapboxGoogle Cloud
733dailymail.co.ukAkamaiAmazon Publisher ServicesComscorecore-jsGoogle Marketing Platform (DV360/CM360)Google FontsAkamai
3,556timeout.comComscoreGoogle Cloud CDN / GFEGoogle Tag ManagerSourcepointAmazon Web Services
7,157scotsman.comCloudflareCloudflare Bot ManagementComscoreGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)SourcepointGoogle Cloud
8,420hellomagazine.comGoogle Marketing Platform (DV360/CM360)FastlyGoogle FontsGoogle Publisher Tag (Ad Manager)Next.jsPrebid.jsAmazon Web Services
10,641inews.co.ukGoogle Marketing Platform (DV360/CM360)JetpackLodashnginxGoogle reCAPTCHAIAB TCF v2 APIAutomattic (WordPress.com)
11,292radiotimes.comAdobe FontsBootstrapDatadog RUMFastlyGoogle Tag ManagerNext.jsFastly
13,740spectator.comAdobe FontsAmazon Publisher ServicesChartbeatGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)Google Tag ManagerAutomattic (WordPress.com)
14,132heraldscotland.comAdobe Experience Platform TagsAmazon Publisher ServicesAzure Front Door / CDNGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)jQuery 3.7.1Microsoft Azure
30,370thenational.scotAdobe Experience Platform TagsAmazon Publisher ServicesAzure Front Door / CDNGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)jQuery 3.7.1Microsoft Azure
88,737sweatybetty.comAdobe FontsAdyenAfterpay / ClearpayAwinBazaarvoiceChakra UIAmazon Web Services

Our crawler: 1,277 sites · UK brands · updated 13 Nov 2026 · Methodology

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