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Advertising & pixels

Prebid.js market share on brand websites

Prebid.js runs on 0.6% of brand websites in our sample (8 of 1,277). Market share by country, top sites using it and technologies it is paired with.

0.6%
Share in UK brands
8 / 1,277
1
sites in Tranco top 1K
4 in top 10K
#11,276
median Tranco rank
Tranco
9
frequent companions
Google Marketing Platform (DV360/CM360)

By market

  1. UK brands0.6%8
  2. United Kingdom1.2%136
  3. Global0.9%637

Trend

Often used with

  1. Google Marketing Platform (DV360/CM360)Advertising & pixels88%×20.3
  2. Google Publisher Tag (Ad Manager)Advertising & pixels88%×53.2
  3. IAB TCF v2 APICookie consent (CMP)62%×20
  4. SourcepointCookie consent (CMP)50%×25.5
  5. VarnishWeb servers50%×9.4
  6. Adobe Experience Platform TagsTag managers38%×4.3
  7. Amazon Publisher ServicesAdvertising & pixels38%×95.8
  8. Magnite (Rubicon)Advertising & pixels38%×43.5
  9. Google Tag ManagerTag managers38%

Top sites using Prebid.js

TrancoSiteAlso usesHosting
740independent.co.ukComscoreGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)Google Tag ManagerTaboolaVarnishFastly
2,141ign.comGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)Google Tag ManagerNext.jsReactWordPressFastly
6,757mumsnet.comAlpine.jsAmazon Publisher ServicesCloudflareCloudflare Bot ManagementCloudflare Web AnalyticsGoogle Marketing Platform (DV360/CM360)Cloudflare
8,420hellomagazine.comGoogle Marketing Platform (DV360/CM360)FastlyGoogle FontsGoogle Publisher Tag (Ad Manager)Next.jsReactAmazon Web Services
14,132heraldscotland.comAdobe Experience Platform TagsAmazon Publisher ServicesAzure Front Door / CDNGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)jQuery 3.7.1Microsoft Azure
14,896rockpapershotgun.comChartbeatComscoreGoogle Marketing Platform (DV360/CM360)FastlyGoogle Analytics 4Google Ads (conversion)Fastly
30,370thenational.scotAdobe Experience Platform TagsAmazon Publisher ServicesAzure Front Door / CDNGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)jQuery 3.7.1Microsoft Azure
296,064pcworld.co.ukAdobe Experience Platform TagsBootstrapCloudflareCloudflare Bot ManagementCloudflare Web AnalyticsOneTrustCloudflare

Our crawler: 1,277 sites · UK brands · updated 13 Nov 2026 · Methodology

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