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Google Fonts market share on brand websites

Google Fonts runs on 21% of brand websites in our sample (265 of 1,277). Market share by country, top sites using it and technologies it is paired with.

21%
Share in UK brands
265 / 1,277
4
sites in Tranco top 1K
18 in top 10K
#54,067
median Tranco rank
Tranco
16
frequent companions
Google Tag Manager

By market

  1. UK brands21%265
  2. United Kingdom36%4,077
  3. Global26%18,004

Trend

Often used with

  1. Google Tag ManagerTag managers66%
  2. jQueryJavaScript libraries44%×1.5
  3. CloudflareCDN36%
  4. BootstrapCSS frameworks35%
  5. WordPressCMS29%×1.7
  6. core-jsJavaScript libraries26%×2.1
  7. jQuery MigrateJavaScript libraries25%×2.3
  8. OneTrustCookie consent (CMP)23%
  9. Font AwesomeWeb fonts22%×2.1
  10. Gutenberg blocksWebsite builders19%×2

Top sites using Google Fonts All 265 sites

TrancoSiteAlso usesHosting
1google.comGoogle Cloud CDN / GFEGoogle Cloud
10youtube.comGoogle Cloud CDN / GFEGoogle Cloud
688uber.comCloudflareCloudflare Bot ManagementDriftEnvoyMapboxMarketoGoogle Cloud
733dailymail.co.ukAkamaiAmazon Publisher ServicesComscorecore-jsGoogle Marketing Platform (DV360/CM360)ReactAkamai
2,944panasonic.comAdobe Experience ManagerAkamai Bot ManagerAkamaiGoogle Tag ManagerOneTrustAmazon Web Services
3,006ubereats.comMicrosoft Advertising UETMicrosoft ClarityCrazy EggCriteoEnvoyGoogle Cloud CDN / GFECloudflare
3,214metro.co.ukGoogle Analytics 4JetpacknginxGoogle reCAPTCHAIAB TCF v2 APIWordPress 7.1.4Automattic (WordPress.com)
3,818routledge.comBootstrapCloudflareCloudflare Bot ManagementCloudflare Web AnalyticsFont AwesomeGoogle Tag ManagerCloudflare
4,116fitbit.comGoogle Cloud CDN / GFEGoogle Tag ManagerUniversal Analytics (legacy)Google Cloud
4,283jagex.comCloudflareCloudflare Bot ManagementContentfulCookiebot (Usercentrics)Google Marketing Platform (DV360/CM360)FramerAmazon Web Services
4,999wizzair.comAmazon CloudFrontfluctGoogle Tag ManagerNew RelicNuxtSwiperAmazon Web Services
6,395jnj.comAkamaiEnvoyFacebook SDKGoogle Tag ManagerKameleoonOneTrustAmazon Web Services
6,472morganstanley.comAdobe AnalyticsAdobe Experience Platform TagsAdobe TargetAdobe FontsAdobe Experience ManagerAkamai Bot ManagerAkamai
6,668dunelm.comAlgoliaBazaarvoicefluctGoogle PayGoogle Tag ManagerKlarnaFastly
7,986clarivate.comAddToAnyBootstrapcdnjscore-jsOracle EloquaGoogle Tag ManagerFastly
8,008arm.comAdobe Experience Platform TagsAkamaiCoveoOneTrustSitecoreArm As Arm Ltd
8,420hellomagazine.comGoogle Marketing Platform (DV360/CM360)FastlyGoogle Publisher Tag (Ad Manager)Next.jsPrebid.jsReactAmazon Web Services
9,181gumtree.comMicrosoft ClarityComscoreGoogle Marketing Platform (DV360/CM360)EnvoyExpressGoogle Cloud CDN / GFEGoogle Cloud
13,212bfi.org.ukAdobe FontsCloudflareDrupalGoogle Tag ManagerOneTrustVarnishFastly
13,617primark.comAkamai Bot ManagerAkamaiBootstrapGoogle Tag ManagerMUINew RelicAkamai
13,650songkick.comAdobe FontsGoogle AdSenseFastlyGoogle Analytics 4OneTrustRuby on RailsFastly
15,605colt.netCloudflareGoogle Tag ManagerjsDelivrOneTrustSwiperWebflowCloudflare
16,477wickes.co.ukBootstrap 4.6.0Font AwesomeGoogle Tag ManagerJavajQuery 3.6.0jsDelivrAmazon Web Services
17,007wendys.comAcquiacdnjsDrupal 10Google Tag ManagerjsDelivrnginxCloudflare
17,286virgin.comAdobe FontsAmazon CloudFrontContentfulGoogle Tag ManagerNext.jsReactAmazon Web Services

Our crawler: 1,277 sites · UK brands · updated 13 Nov 2026 · Methodology

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