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Travel & hotelswww.poferries.com
P&O Ferries — website check
Ferry company owned by DP World, founded 2002, based in Dover. P&O Ferries’s website (www.poferries.com) runs on Sitecore. DMARC is published but only monitors — spoofed mail is not blocked.
73
Brand Web Indexout of 100
Share of 26 technical checks the site passes: security, speed, email and SEO. A measurement of the website — not a popularity ranking.
100
Security
40
Speed & delivery
50
Email & domain
82
SEO & markup
Official siteChecked 23 Oct 2026
About the brand
Founded2002
CountryUnited Kingdom
HeadquartersDover
IndustryTransport
Part ofDP World
Official websitewww.poferries.com
Facts: Wikidata (CC0).
Built with
CMSSitecore
Cookie consent (CMP)Cookiebot (Usercentrics)
Tag managersGoogle Tag Manager
Advertising & pixelsGoogle Marketing Platform (DV360/CM360)
Session replay & heatmapsMicrosoft Clarity
Static site generatorsAstro
CSS frameworksTailwind CSS
A/B testingVWO
PaymentsPayPal
ReviewsTrustpilot
Hosting & delivery
Network (AS)Gtt Backbone Gtt
HTTP versionHTTP/3
TLSTLS 1.3
CertificateDigiCert Inc · valid until 2027-01-05
First response1,881 ms
Homepage weight203 KB
IPv6no
Email & domain
Mail providerMicrosoft 365
SPFyes
DMARC policyp=none
BIMIyes
DNSSECno
CAAno
Verified servicesApple (domain verification), Google Search Console, Microsoft 365
SEO & social
Title54 characters
Meta description150 characters
Canonicalyes
Structured dataFAQPage, Organization, PostalAddress, Question, WebSite
Language versions8
Open Graphyes
AI crawlers & robots
AI crawlers blockednone
llms.txtno
ads.txtno
security.txtno
Checklist
Security
- HTTPS by default
- HSTS header
- TLS 1.3
- Content-Security-Policy
- X-Content-Type-Options
- Referrer-Policy
Speed & delivery
- HTTP/3
- IPv6
- First response under 1.5 s
- Homepage under 1.5 MB
Email & domain
- SPF record
- DMARC record
- DMARC enforced (quarantine / reject)
- BIMI logo record
- DNSSEC
- CAA record
SEO & markup
- Title tag 10–70 characters
- Meta description
- Canonical link
- Exactly one H1
- Structured data (JSON-LD)
- Open Graph title and image
- All images have alt text
- XML sitemap
- robots.txt
- security.txt
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|---|---|---|---|---|---|---|---|
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| London North Eastern Railway | www.lner.co.uk | Contentful | 89 | 40 | 75 | 91 | 79 |
| National Rail | www.nationalrail.co.uk | Next.js | 100 | 40 | 63 | 91 | 79 |
| Big Bus Tours | www.bigbustours.com | Adobe Commerce (Magento) | 100 | 60 | 63 | 73 | 76 |
Data from our own crawler: homepage, DNS, TLS and robots.txt of each brand’s official website. coolbrands.uk.com is an independent catalogue. It is not affiliated with Superbrands (UK) Ltd or the CoolBrands® awards programme, and does not publish their results.
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