Fashion & accessorieswww.vans.com
Vans — website check
American manufacturer of shoes, founded 1966, based in Costa Mesa. Vans’s website (www.vans.com) runs on Nuxt. It is delivered through Akamai. Email from the domain is protected by an enforced DMARC policy.
67
Brand Web Indexout of 100
Share of 26 technical checks the site passes: security, speed, email and SEO. A measurement of the website — not a popularity ranking.
67
Security
80
Speed & delivery
63
Email & domain
64
SEO & markup
Official siteChecked 22 Oct 2026
About the brand
Founded1966
CountryUnited States
HeadquartersCosta Mesa
IndustryClothing industry
Part ofVF Corporation
Official websitewww.vans.com
Facts: Wikidata (CC0).
Built with
Tag managersGoogle Tag Manager
CDNAkamai
PersonalizationBloomreach
CSS frameworksTailwind CSS
A/B testingOptimizely
Hosting platformsNetlify
Security & bot protectionAkamai Bot Manager
PaymentsAdyenApple Pay JS
ReviewsBazaarvoice
Hosting & delivery
ServerNetlify
Network (AS)Akamai
HTTP versionHTTP/3
TLSTLS 1.2
CertificateDigiCert Inc · valid until 2027-05-01
First response1,414 ms
Homepage weight432 KB
IPv6no
Email & domain
Mail providerMicrosoft 365
SPFyes
DMARC policyp=reject
BIMIno
DNSSECno
CAAno
Verified servicesApple (domain verification), Amazon SES / AWS, Google Search Console, Microsoft 365
SEO & social
Title49 characters
Meta description144 characters
Canonicalyes
Structured dataReadAction, SearchAction, WebPage, WebSite
Language versions0
Open Graphyes
Social profiles linkedFacebook, Instagram, Pinterest, Tiktok, X, Youtube
AI crawlers & robots
AI crawlers blockednone
llms.txtno
ads.txtno
security.txtno
Checklist
Security
- HTTPS by default
- HSTS header
- TLS 1.3
- Content-Security-Policy
- X-Content-Type-Options
- Referrer-Policy
Speed & delivery
- HTTP/3
- IPv6
- First response under 1.5 s
- Homepage under 1.5 MB
Email & domain
- SPF record
- DMARC record
- DMARC enforced (quarantine / reject)
- BIMI logo record
- DNSSEC
- CAA record
SEO & markup
- Title tag 10–70 characters
- Meta description
- Canonical link
- Exactly one H1
- Structured data (JSON-LD)
- Open Graph title and image
- All images have alt text
- XML sitemap
- robots.txt
- security.txt
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|---|---|---|---|---|---|---|---|
| Lacoste | www.lacoste.com | Salesforce Commerce Cloud | 89 | 60 | 88 | 91 | 85 |
| Rolex | www.rolex.com | — | 100 | 60 | 75 | 91 | 85 |
| Calvin Klein | www.calvinklein.ee | Next.js | 89 | 40 | 75 | 91 | 79 |
| Swarovski | www.swarovski.com | SAP Commerce Cloud | 78 | 60 | 88 | 82 | 79 |
| Berghaus | berghaus.com | Shopify | 89 | 60 | 63 | 82 | 76 |
| Crockett & Jones | www.crockettandjones.com | Shopify | 89 | 60 | 63 | 82 | 76 |
| Dr. Scholl's | www.drscholls.com | Shopify | 89 | 40 | 63 | 91 | 76 |
| Ellesse | ellesse.com | Shopify | 89 | 60 | 63 | 82 | 76 |
Data from our own crawler: homepage, DNS, TLS and robots.txt of each brand’s official website. coolbrands.uk.com is an independent catalogue. It is not affiliated with Superbrands (UK) Ltd or the CoolBrands® awards programme, and does not publish their results.
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