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Google Pay market share on brand websites
Google Pay runs on 0.3% of brand websites in our sample (4 of 1,277). Market share by country, top sites using it and technologies it is paired with.
0.3%
Share in UK brands
4 / 1,277
0
sites in Tranco top 1K
1 in top 10K
#220,859
median Tranco rank
Tranco
16
frequent companions
Google Tag Manager
By market
- UK brands0.3%4
- United Kingdom0.2%25
- Global<0.1%27
Trend
Often used with
- Google Tag ManagerTag managers67%×1.8
- CloudflareCDN48%
- Apple Pay JSPayments37%×155.8
- Google FontsWeb fonts33%
- jQueryJavaScript libraries26%
- WordPressCMS26%
- Next.jsWeb frameworks26%×2.6
- ReactWeb frameworks26%×2.2
- BraintreePayments22%×352.3
- Google reCAPTCHACAPTCHA22%×3.4
Top sites using Google Pay
| Tranco | Site | Also uses | Hosting |
|---|---|---|---|
| 6,668 | dunelm.com | AlgoliaBazaarvoicefluctGoogle FontsGoogle Tag ManagerKlarna | Fastly |
| 220,859 | pret.co.uk | Adobe FontsAdyenBrazeContentfulGoogle Marketing Platform (DV360/CM360)Google Ads (conversion) | Google Cloud |
| 427,298 | prezzo.co.uk | Adobe FontsGoogle Analytics 4Google Ads (conversion)Google Tag ManagerHotjarKestrel | Microsoft Azure |
| — | onoto.com | Apple Pay JSBootstrapBrevo (Sendinblue)CloudflareCloudflare Bot ManagementCookieYes | Cloudflare |
Our crawler: 1,277 sites · UK brands · updated 13 Nov 2026 · Methodology
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