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Advertising & pixels

Google Ads (conversion) market share on brand websites

Google Ads (conversion) runs on 4.4% of brand websites in our sample (56 of 1,277). Market share by country, top sites using it and technologies it is paired with.

4.4%
Share in UK brands
56 / 1,277
0
sites in Tranco top 1K
0 in top 10K
#274,538
median Tranco rank
Tranco
16
frequent companions
Google Tag Manager

By market

  1. UK brands4.4%56
  2. United Kingdom8.2%932
  3. Global4.2%2,891

Trend

Often used with

  1. Google Tag ManagerTag managers68%
  2. CloudflareCDN66%×1.9
  3. Google reCAPTCHACAPTCHA62%×4.5
  4. hCaptchaCAPTCHA50%×9.4
  5. ShopifyE-commerce platforms50%×7.9
  6. Shop PayPayments45%×10.4
  7. jQueryJavaScript libraries41%
  8. Google FontsWeb fonts39%×1.9
  9. KlaviyoEmail marketing36%×9.1
  10. Meta PixelAdvertising & pixels32%×6.8

Top sites using Google Ads (conversion) All 56 sites

TrancoSiteAlso usesHosting
14,896rockpapershotgun.comChartbeatComscoreGoogle Marketing Platform (DV360/CM360)FastlyGoogle Analytics 4Google Publisher Tag (Ad Manager)Fastly
65,314granta.comBootstrapCloudflareCloudflare Bot Managementcore-jsGoogle Analytics 4Google FontsCloudflare
69,699shoezone.comASP.NETMicrosoft Advertising UETFont AwesomeGoogle Analytics 4Google Customer ReviewsGoogle Tag ManagerTimico Digital Space Group L...
71,606quakeroats.comBazaarvoiceBootstrapGoogle Marketing Platform (DV360/CM360)Google Analytics 4Google Tag ManagerImperva (Incapsula)Imperva
120,192ottolenghi.co.ukCloudflareGoogle Tag ManagerhCaptchaKlaviyoMeta PixelGoogle reCAPTCHACloudflare
201,019yodel.co.ukApache HTTP ServercdnjsMicrosoft ClarityAmazon CloudFrontCivic Cookie ControlGoogle Marketing Platform (DV360/CM360)Cw Iddqd As
220,859pret.co.ukAdobe FontsAdyenBrazeContentfulGoogle Marketing Platform (DV360/CM360)Google Cloud CDN / GFEGoogle Cloud
254,609emmabridgewater.co.ukAwinBootstrapBugsnagCloudflareFullStoryGoogle FontsCloudflare
274,538tmlewin.co.ukBootstrapCloudflareContentsquareGoogle FontsGorgiashCaptchaCloudflare
274,899group1auto.co.ukAzure Front Door / CDNCookiebot (Usercentrics)Google MapsGoogle FontsGoogle Tag ManagerMicrosoft Azure
279,420morphsuits.co.ukMicrosoft Advertising UETCloudflareCloudflare Bot ManagementCloudflare Web AnalyticsFont AwesomeGoogle FontsCloudflare
343,457patisserie-valerie.co.ukCloudflareContentsquareCookiebot (Usercentrics)Google Analytics 4hCaptchajQuery 3.7.1Cloudflare
358,579tjhughes.co.ukCloudflareGoogle Tag ManagerhCaptchajQuery 1.11.0jQuery MigratejsDelivrCloudflare
427,298prezzo.co.ukAdobe FontsGoogle Analytics 4Google PayGoogle Tag ManagerHotjarKestrelMicrosoft Azure
454,866honestburgers.co.ukCloudflareCloudflare Bot ManagementCloudflare Web AnalyticsFont AwesomeGoogle MapsGoogle Tag ManagerCloudflare
475,213poundstretcher.co.ukCloudflarehCaptchaMailchimpGoogle reCAPTCHAShopifyTailwind CSSCloudflare
710,284polydor.co.ukAlpine.jsCloudflareGoogle Tag ManagerhCaptchaGoogle reCAPTCHAShop PayCloudflare
—loake.co.ukAwinBootstrapCloudflareCloudflare Bot Managementcore-jsFont AwesomeCloudflare
—powerplate.comBootstrap 4.6.0cdnjsMicrosoft ClarityCloudflareConvertFont AwesomeCloudflare
—ncs.ioBootstrapCookieScriptGoogle Tag ManagernginxGoogle reCAPTCHADigitalOcean
—youngsseafood.co.ukCookieYesGoogle Marketing Platform (DV360/CM360)Gutenberg blocksLiteSpeedMeta PixelPHP 8.3.36iomart
—breadahead.comCloudflarecore-jsFont AwesomeGoogle FontsGoogle Tag ManagerGutenberg blocksCloudflare
—drakes.comBootstrapBugsnagMicrosoft ClarityCloudflareGorgiashCaptchaCloudflare
—kilchomandistillery.comBootstrapcdnjsCookieYescore-jsFathomFont AwesomeFastly
—garrard.comAdobe FontsCloudflarehCaptchaHubSpotGoogle reCAPTCHAShop PayCloudflare

Our crawler: 1,277 sites · UK brands · updated 13 Nov 2026 · Methodology

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