Cars, bikes & motorbikeswww.fiat.com
Fiat — website check
Italian automotive company, founded 1899, based in Turin. Fiat’s website (www.fiat.com) runs on Adobe Experience Manager. DMARC is published but only monitors — spoofed mail is not blocked.
61
Brand Web Indexout of 100
Share of 26 technical checks the site passes: security, speed, email and SEO. A measurement of the website — not a popularity ranking.
89
Security
40
Speed & delivery
38
Email & domain
64
SEO & markup
Official siteChecked 23 Oct 2026
About the brand
Founded1899
CountryItaly
HeadquartersTurin
IndustryAutomotive industry
Part ofStellantis
Official websitewww.fiat.com
Facts: Wikidata (CC0).
Built with
Tag managersAdobe Experience Platform TagsGoogle Tag Manager
Marketing automation & CRMOracle Eloqua
Web serversApache HTTP Server
VideoYouTube embed
MapsGoogle Maps
Hosting & delivery
ServerApache
Network (AS)Microsoft Azure
HTTP versionHTTP/3
TLSTLS 1.3
CertificateLet's Encrypt · valid until 2026-12-02
First response4,309 ms
Homepage weight170 KB
IPv6no
Email & domain
Mail providerMicrosoft 365
SPFyes
DMARC policyp=none
BIMIno
DNSSECno
CAAno
Verified servicesAtlassian Cloud, Amazon SES / AWS, Meta Business (domain verification), Google Search Console, Microsoft 365
SEO & social
Title23 characters
Meta description137 characters
Canonicalyes
Structured datano
Language versions14
Open Graphyes
AI crawlers & robots
AI crawlers blockednone
llms.txtno
ads.txtno
security.txtno
Checklist
Security
- HTTPS by default
- HSTS header
- TLS 1.3
- Content-Security-Policy
- X-Content-Type-Options
- Referrer-Policy
Speed & delivery
- HTTP/3
- IPv6
- First response under 1.5 s
- Homepage under 1.5 MB
Email & domain
- SPF record
- DMARC record
- DMARC enforced (quarantine / reject)
- BIMI logo record
- DNSSEC
- CAA record
SEO & markup
- Title tag 10–70 characters
- Meta description
- Canonical link
- Exactly one H1
- Structured data (JSON-LD)
- Open Graph title and image
- All images have alt text
- XML sitemap
- robots.txt
- security.txt
More cars, bikes & motorbikes brands All
| Brand | Website | Platform | Security | Speed & delivery | Email & domain | SEO & markup | Index |
|---|---|---|---|---|---|---|---|
| Polestar | www.polestar.com | — | 89 | 100 | 63 | 100 | 88 |
| Toyota | www.toyota.co.uk | Adobe Experience Manager | 100 | 80 | 63 | 100 | 88 |
| Lexus | www.lexus.co.uk | Adobe Experience Manager | 100 | 80 | 63 | 82 | 82 |
| Triumph Motorcycles | www.triumphmotorcycles.co.uk | Next.js | 100 | 60 | 63 | 91 | 82 |
| Halfords | www.halfords.com | Salesforce Commerce Cloud | 100 | 60 | 63 | 82 | 79 |
| Porsche | dealer.porsche.com | Vue.js | 100 | 80 | 100 | 45 | 79 |
| Raleigh Bicycle Company | raleigh.co.uk | Shopify | 89 | 80 | 63 | 82 | 79 |
| Renault | www.renault.co.uk | — | 89 | 40 | 88 | 82 | 79 |
Data from our own crawler: homepage, DNS, TLS and robots.txt of each brand’s official website. coolbrands.uk.com is an independent catalogue. It is not affiliated with Superbrands (UK) Ltd or the CoolBrands® awards programme, and does not publish their results.
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