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Fashion & accessoriescheckout.whitestuff.com

White Stuff — website check

British fashion and lifestyle brand that sells women’s and men’s clothing, accessories and gifts, founded 1985, based in London. White Stuff’s website (checkout.whitestuff.com) runs on BigCommerce. It is delivered through Cloudflare. Email from the domain is protected by an enforced DMARC policy.

Logo: Whitestuff289 · CC BY-SA 3.0 · Wikimedia Commons
61
Brand Web Indexout of 100

Share of 26 technical checks the site passes: security, speed, email and SEO. A measurement of the website — not a popularity ranking.

78
Security
60
Speed & delivery
75
Email & domain
36
SEO & markup
Official siteChecked 23 Oct 2026

About the brand

Founded1985
CountryUnited Kingdom
HeadquartersLondon
IndustryRetail
Official websitecheckout.whitestuff.com

Facts: Wikidata (CC0).

Built with

E-commerce platformsBigCommerce
CDNCloudflareGoogle Cloud CDN / GFE
Security & bot protectionCloudflare Bot Management

Hosting & delivery

Servercloudflare
Network (AS)Cloudflare
HTTP versionHTTP/3
TLSTLS 1.3
CertificateGoogle Trust Services · valid until 2027-01-13
First response1,769 ms
Homepage weight38 KB
IPv6yes

Email & domain

Mail providerMicrosoft 365
SPFyes
DMARC policyp=reject
BIMIyes
DNSSECno
CAAno
Verified servicesApple (domain verification), Atlassian Cloud, Dropbox, Meta Business (domain verification), Google Search Console, Microsoft 365, Miro, OpenAI

SEO & social

Title25 characters
Meta descriptionno
Canonicalno
Structured datano
Language versions0
Open Graphno

AI crawlers & robots

AI crawlers blockednone
llms.txtno
ads.txtno
security.txtno

Checklist

Security

  • HTTPS by default
  • HSTS header
  • TLS 1.3
  • Content-Security-Policy
  • X-Content-Type-Options
  • Referrer-Policy

Speed & delivery

  • HTTP/3
  • IPv6
  • First response under 1.5 s
  • Homepage under 1.5 MB

Email & domain

  • SPF record
  • DMARC record
  • DMARC enforced (quarantine / reject)
  • BIMI logo record
  • DNSSEC
  • CAA record

SEO & markup

  • Title tag 10–70 characters
  • Meta description
  • Canonical link
  • Exactly one H1
  • Structured data (JSON-LD)
  • Open Graph title and image
  • All images have alt text
  • XML sitemap
  • robots.txt
  • security.txt

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Berghaus berghaus.com Shopify 89606382 76
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Dr. Scholl's www.drscholls.com Shopify 89406391 76
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Data from our own crawler: homepage, DNS, TLS and robots.txt of each brand’s official website. coolbrands.uk.com is an independent catalogue. It is not affiliated with Superbrands (UK) Ltd or the CoolBrands® awards programme, and does not publish their results.

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