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Home & designwww.wedgwood.com

Wedgwood — website check

Pottery firm, founded 1759, based in Stoke-on-Trent. Wedgwood’s website (www.wedgwood.com) runs on Shopify. It is delivered through Cloudflare. Email from the domain is protected by an enforced DMARC policy.

61
Brand Web Indexout of 100

Share of 26 technical checks the site passes: security, speed, email and SEO. A measurement of the website — not a popularity ranking.

89
Security
40
Speed & delivery
63
Email & domain
45
SEO & markup
Official siteChecked 22 Oct 2026

About the brand

Founded1759
CountryUnited Kingdom
HeadquartersStoke-on-Trent
Part ofWWRD Holdings Limited
Official websitewww.wedgwood.com

Facts: Wikidata (CC0).

Built with

E-commerce platformsShopify
Cookie consent (CMP)OneTrust
Tag managersGoogle Tag Manager
PersonalizationBloomreach
CSS frameworksTailwind CSS
JavaScript librariesVite

Hosting & delivery

Servercloudflare
Network (AS)Cloudflare
HTTP versionHTTP/3
TLSTLS 1.3
CertificateLet's Encrypt · valid until 2027-01-03
First response1,635 ms
Homepage weight840 KB
IPv6no

Email & domain

Mail providerGoogle Workspace
SPFyes
DMARC policyp=quarantine
BIMIno
DNSSECno
CAAno
Verified servicesMeta Business (domain verification), Google Search Console

SEO & social

Title8 characters
Meta descriptionno
Canonicalyes
Structured dataSearchAction, WebPage
Language versions20
Open Graphno
Social profiles linkedFacebook, Instagram, Pinterest, Youtube

AI crawlers & robots

AI crawlers blockednone
llms.txtyes
ads.txtno
security.txtno

Checklist

Security

  • HTTPS by default
  • HSTS header
  • TLS 1.3
  • Content-Security-Policy
  • X-Content-Type-Options
  • Referrer-Policy

Speed & delivery

  • HTTP/3
  • IPv6
  • First response under 1.5 s
  • Homepage under 1.5 MB

Email & domain

  • SPF record
  • DMARC record
  • DMARC enforced (quarantine / reject)
  • BIMI logo record
  • DNSSEC
  • CAA record

SEO & markup

  • Title tag 10–70 characters
  • Meta description
  • Canonical link
  • Exactly one H1
  • Structured data (JSON-LD)
  • Open Graph title and image
  • All images have alt text
  • XML sitemap
  • robots.txt
  • security.txt

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OnTheMarket www.onthemarket.com Next.js 78807591 82
Ideal Standard www.idealstandard.com ASP.NET 100607573 79
Farrow & Ball www.farrow-ball.com Adobe Commerce (Magento) 89806373 76
Persimmon www.persimmonhomes.com — 89803891 76
Redrow www.redrow.co.uk Sitecore 100406382 76

Data from our own crawler: homepage, DNS, TLS and robots.txt of each brand’s official website. coolbrands.uk.com is an independent catalogue. It is not affiliated with Superbrands (UK) Ltd or the CoolBrands® awards programme, and does not publish their results.

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