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Fashion & accessorieswww.topshop.com

Topshop — website check

British multinational fashion retailer, founded 1964, based in London. Topshop’s website (www.topshop.com) runs on Sitecore. It is delivered through Akamai. Email from the domain is protected by an enforced DMARC policy.

73
Brand Web Indexout of 100

Share of 26 technical checks the site passes: security, speed, email and SEO. A measurement of the website — not a popularity ranking.

100
Security
60
Speed & delivery
88
Email & domain
45
SEO & markup
Official siteChecked 23 Oct 2026

About the brand

Founded1964
CountryUnited Kingdom
HeadquartersLondon
IndustryRetail · Fast fashion
Official websitewww.topshop.com

Facts: Wikidata (CC0).

Built with

Cookie consent (CMP)OneTrust
Web frameworksNext.jsReact
JavaScript librarieswebpack
Security & bot protectionAkamai Bot Manager
Monitoring & RUMNew Relic

Hosting & delivery

ServerTopshop
Network (AS)Akamai
HTTP versionHTTP/3
TLSTLS 1.3
CertificateDigiCert Inc · valid until 2027-04-10
First response3,429 ms
Homepage weight138 KB
IPv6yes

Email & domain

Mail providerMicrosoft 365
SPFyes
DMARC policyp=reject
BIMIyes
DNSSECno
CAAyes
Verified servicesCloudflare (Zero Trust / Pages), Google Search Console, Klaviyo, Microsoft 365

SEO & social

Title33 characters
Meta description134 characters
Canonicalno
Structured datano
Language versions27
Open Graphno

AI crawlers & robots

AI crawlers blockednone
llms.txtno
ads.txtno
security.txtno

Checklist

Security

  • HTTPS by default
  • HSTS header
  • TLS 1.3
  • Content-Security-Policy
  • X-Content-Type-Options
  • Referrer-Policy

Speed & delivery

  • HTTP/3
  • IPv6
  • First response under 1.5 s
  • Homepage under 1.5 MB

Email & domain

  • SPF record
  • DMARC record
  • DMARC enforced (quarantine / reject)
  • BIMI logo record
  • DNSSEC
  • CAA record

SEO & markup

  • Title tag 10–70 characters
  • Meta description
  • Canonical link
  • Exactly one H1
  • Structured data (JSON-LD)
  • Open Graph title and image
  • All images have alt text
  • XML sitemap
  • robots.txt
  • security.txt

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Swarovski www.swarovski.com SAP Commerce Cloud 78608882 79
Berghaus berghaus.com Shopify 89606382 76
Crockett & Jones www.crockettandjones.com Shopify 89606382 76
Dr. Scholl's www.drscholls.com Shopify 89406391 76
Ellesse ellesse.com Shopify 89606382 76

Data from our own crawler: homepage, DNS, TLS and robots.txt of each brand’s official website. coolbrands.uk.com is an independent catalogue. It is not affiliated with Superbrands (UK) Ltd or the CoolBrands® awards programme, and does not publish their results.

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