Security & bot protection

AWS WAF Bot Control market share on brand websites

AWS WAF Bot Control runs on 0.6% of brand websites in our sample (8 of 1,359). Market share by country, top sites using it and technologies it is paired with.

0.6%

Share in UK brands

8 / 1,359

sites in Tranco top 1K

0 in top 10K

#18,789

median Tranco rank

Tranco

frequent companions

Amazon CloudFront

By market

UK brands0.6%8
United Kingdom0.2%18
Global0.2%166

Trend

Often used with

Amazon CloudFrontCDN88%×7.8
ReactWeb frameworks50%×2.7
Google Tag ManagerTag managers38%
OneTrustCookie consent (CMP)38%×1.5
Tealium iQTag managers38%×11.3

Top sites using AWS WAF Bot Control

Tranco	Site	Also uses	Hosting
11,827	screwfix.com	BazaarvoiceBloomreachAmazon CloudFrontJavaNext.jsPayPal	Bt Uk As Btnet Uk Regional N...
18,290	eurostar.com	DidomiEnvoyNext.jsReactGoogle reCAPTCHASanity	Amazon Web Services
18,789	hsbc.co.uk	Adobe Experience ManagerApache HTTP ServerAppDynamicsAmazon CloudFrontTealium iQ	Amazon Web Services
26,937	hollandandbarrett.com	Amazon CloudFront	Amazon Web Services
212,322	wallis.co.uk	AB TastyAmazon CloudFrontfluctGoogle Tag ManagerOneTrustReact	Amazon Web Services
—	bank.marksandspencer.com	Adobe Experience ManagerApache HTTP ServerAmazon CloudFrontTealium iQ	Amazon Web Services
—	morrisons.co.uk	Apple Pay JSAmazon CloudFrontContentfulGoogle Tag ManagerOneTrust	Amazon Web Services
—	dorothyperkins.com	AB TastyAmazon CloudFrontfluctGoogle Tag ManagerOneTrustReact	Amazon Web Services

Our crawler: 1,359 sites · UK brands · updated 23 Oct 2026 · Methodology

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