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A/B testing

AB Tasty market share on brand websites

AB Tasty runs on 1.6% of brand websites in our sample (22 of 1,359). Market share by country, top sites using it and technologies it is paired with.

1.6%
Share in UK brands
22 / 1,359
0
sites in Tranco top 1K
2 in top 10K
#57,536
median Tranco rank
Tranco
16
frequent companions
Google Tag Manager

By market

  1. UK brands1.6%22
  2. United Kingdom0.6%69
  3. Global0.3%223

Trend

Often used with

  1. Google Tag ManagerTag managers86%
  2. CloudflareCDN50%
  3. OneTrustCookie consent (CMP)41%×1.7
  4. Google reCAPTCHACAPTCHA36%×2
  5. ReactWeb frameworks36%×1.9
  6. jQueryJavaScript libraries32%
  7. BootstrapCSS frameworks27%
  8. SwiperJavaScript libraries27%×1.9
  9. Salesforce Commerce CloudE-commerce platforms27%×8.8
  10. Tailwind CSSCSS frameworks27%×2

Top sites using AB Tasty

TrancoSiteAlso usesHosting
6,453tate.org.uk DidomiGoogle Tag ManagerGunicornGoogle reCAPTCHAVarnish Fastly
6,618puma.com Afterpay / ClearpaySAP EmarsysGoogle Cloud CDN / GFEGoogle Tag ManagerKlarnaNext.js Fastly
17,992matalan.co.uk AstroCloudflareDidomiGoogle Tag ManagerOneTrustTailwind CSS Fastly
22,796sharkninja.com AffirmBazaarvoiceBootstrapBraintreeCloudflareCloudflare Bot Management Cloudflare
31,537nationalexpress.com Adobe FontsBootstrapGoogle Marketing Platform (DV360/CM360)SAP EmarsysGoogle Cloud CDN / GFEGoogle Fonts Imperva
39,220phase-eight.com BootstrapcdnjsCloudflareEqualWebGoogle Tag ManagerjQuery 3.4.1 Cloudflare
57,489stellamccartney.com BootstrapCloudflareCloudflare Web AnalyticsGoogle Tag ManagerModernizrOneTrust Cloudflare
57,583starlingbank.com Amazon CloudFrontMatomoNext.jsReactAmazon S3 Cloudflare
88,937cardfactory.co.uk BootstrapCloudflareCloudflare Web AnalyticsAmazon CloudFrontFeefoGoogle Fonts Amazon Web Services
95,600thehoxton.com Google Tag ManagerJetpacknginxOneTrustSwiperWordPress 6.7.10 Automattic (WordPress.com)
212,322wallis.co.uk AWS WAF Bot ControlAmazon CloudFrontfluctGoogle Tag ManagerOneTrustReact Amazon Web Services
228,658beaverbrooks.co.uk Algonomy (Richrelevance)AwinCookiebot (Usercentrics)Google Tag ManagerKlarnaNext.js Amazon Web Services
337,946narscosmetics.co.uk BazaarvoicecdnjsCloudflareFoundationGoogle Tag ManagerjQuery 1.11.1 Fastly
400,551cote.co.uk Azure Front Door / CDNGoogle Tag ManagerNext.jsReactTailwind CSSUserWay Microsoft Azure
—whistles.com cdnjsCloudflareEqualWebGoogle Tag ManagerHotjarjQuery 3.4.1 Cloudflare
—interscope.com AffirmAlpine.jsCloudflareGoogle Ads (conversion)Google FontsGoogle Tag Manager Cloudflare
—bruichladdich.com cdnjsCloudflareFont AwesomeGoogle Tag ManagerhCaptchajQuery Cloudflare
—nealsyardremedies.com Adobe FontsBootstrapMicrosoft ClarityCloudflareCookiebot (Usercentrics)Google Ads (conversion) Cloudflare
—heinemann.com ASP.NETcdnjsFont AwesomeGoogle FontsGoogle Tag ManagerImperva (Incapsula) Imperva
—dorothyperkins.com AWS WAF Bot ControlAmazon CloudFrontfluctGoogle Tag ManagerOneTrustReact Amazon Web Services
—gymbox.com CloudflareCloudflare Bot Managementcore-jsGoogle FontsGoogle Tag ManagerjQuery Cloudflare
—reflections.ubisoft.com Amazon CloudFrontContentfulNext.jsnginxReact Amazon Web Services

Our crawler: 1,359 sites · UK brands · updated 23 Oct 2026 · Methodology

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