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Shops & marketplaceswww.petsathome.com

Pets at Home — website check

British pet supply store chain, founded 1991, based in Handforth. Pets at Home’s website (www.petsathome.com) runs on Next.js. It is delivered through Azure Front Door / CDN. Email from the domain is protected by an enforced DMARC policy.

Logo: Pets at Home · Public domain · Wikimedia Commons
67
Brand Web Indexout of 100

Share of 26 technical checks the site passes: security, speed, email and SEO. A measurement of the website — not a popularity ranking.

44
Security
60
Speed & delivery
63
Email & domain
91
SEO & markup
Official siteChecked 23 Oct 2026

About the brand

Founded1991
CountryUnited Kingdom
HeadquartersHandforth
IndustryRetail
Official websitewww.petsathome.com

Facts: Wikidata (CC0).

Built with

AnalyticsCloudflare Web Analytics
CDNAzure Front Door / CDNCloudflare
Web frameworksNext.jsReact
JavaScript librariesSwiper
Security & bot protectionCloudflare Bot Management

Hosting & delivery

Servercloudflare
Network (AS)Cloudflare
HTTP versionHTTP/3
TLSTLS 1.3
CertificateGoogle Trust Services · valid until 2026-12-11
First response3,967 ms
Homepage weight495 KB
IPv6yes

Email & domain

Mail providerTrend Micro
SPFyes
DMARC policyp=reject
BIMIno
DNSSECno
CAAno
Verified servicesApple (domain verification), Dropbox, Meta Business (domain verification), Google Search Console

SEO & social

Title53 characters
Meta description154 characters
Canonicalyes
Structured dataMemberProgram, Organization
Language versions0
Open Graphyes
Social profiles linkedFacebook, Instagram, Pinterest, Tiktok, X, Youtube

AI crawlers & robots

AI crawlers blockedGoogle-Extended, CCBot, Bytespider, Applebot-Extended, Amazonbot, meta-externalagent
llms.txtno
ads.txtno
security.txtno

Checklist

Security

  • HTTPS by default
  • HSTS header
  • TLS 1.3
  • Content-Security-Policy
  • X-Content-Type-Options
  • Referrer-Policy

Speed & delivery

  • HTTP/3
  • IPv6
  • First response under 1.5 s
  • Homepage under 1.5 MB

Email & domain

  • SPF record
  • DMARC record
  • DMARC enforced (quarantine / reject)
  • BIMI logo record
  • DNSSEC
  • CAA record

SEO & markup

  • Title tag 10–70 characters
  • Meta description
  • Canonical link
  • Exactly one H1
  • Structured data (JSON-LD)
  • Open Graph title and image
  • All images have alt text
  • XML sitemap
  • robots.txt
  • security.txt

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Data from our own crawler: homepage, DNS, TLS and robots.txt of each brand’s official website. coolbrands.uk.com is an independent catalogue. It is not affiliated with Superbrands (UK) Ltd or the CoolBrands® awards programme, and does not publish their results.

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