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Restaurants & caféswww.mcdonalds.com

McDonald's — website check

American fast food restaurant chain, founded 1940, based in Chicago. McDonald's’s website (www.mcdonalds.com) runs on Adobe Experience Manager. It is delivered through Akamai. Email from the domain is protected by an enforced DMARC policy.

Logo: ProTheGoodGuy · Public domain · Wikimedia Commons
61
Brand Web Indexout of 100

Share of 26 technical checks the site passes: security, speed, email and SEO. A measurement of the website — not a popularity ranking.

78
Security
40
Speed & delivery
63
Email & domain
55
SEO & markup
Official siteChecked 22 Oct 2026

About the brand

Founded1940
CountryUnited States
HeadquartersChicago
IndustryQuick service restaurant sector · Food service
Official websitewww.mcdonalds.com

Facts: Wikidata (CC0).

UK footprint

1,414
listed locations
80
regions
562
towns & cities

Listed as “McDonald's”. Also listed: McDonald’s (38), McDonalds (12).

Store counts compiled from public map listings, October 2026. Listings are grouped by the name they carry; a company’s own store count can differ.

Built with

Hosting & delivery

Network (AS)Google Cloud
HTTP versionHTTP/3
TLSTLS 1.3
CertificateLet's Encrypt · valid until 2027-01-19
First response8,591 ms
Homepage weight295 KB
IPv6no

Email & domain

Mail providerOwn mail server
SPFyes
DMARC policyp=reject
BIMIno
DNSSECno
CAAno
Verified servicesAtlassian Cloud, Amazon SES / AWS, Meta Business (domain verification), GlobalSign, Google Search Console

SEO & social

Title55 characters
Meta description109 characters
Canonicalyes
Structured datano
Language versions0
Open Graphyes
Social profiles linkedFacebook, Instagram, Spotify, X, Youtube

AI crawlers & robots

AI crawlers blockednone
llms.txtyes
ads.txtno
security.txtno

Checklist

Security

  • HTTPS by default
  • HSTS header
  • TLS 1.3
  • Content-Security-Policy
  • X-Content-Type-Options
  • Referrer-Policy

Speed & delivery

  • HTTP/3
  • IPv6
  • First response under 1.5 s
  • Homepage under 1.5 MB

Email & domain

  • SPF record
  • DMARC record
  • DMARC enforced (quarantine / reject)
  • BIMI logo record
  • DNSSEC
  • CAA record

SEO & markup

  • Title tag 10–70 characters
  • Meta description
  • Canonical link
  • Exactly one H1
  • Structured data (JSON-LD)
  • Open Graph title and image
  • All images have alt text
  • XML sitemap
  • robots.txt
  • security.txt

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Data from our own crawler: homepage, DNS, TLS and robots.txt of each brand’s official website. coolbrands.uk.com is an independent catalogue. It is not affiliated with Superbrands (UK) Ltd or the CoolBrands® awards programme, and does not publish their results.

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