There are two flagship itsu restaurants and 45 dynamic shops - some with 100 seats, some with 10. Starting in Chelsea in 1997, the brand is growing fast.
The original pioneers of Pret A Manger are the driving force behind itsu. Celebrating ‘Eat Beautiful’ dishes – bright salad, healthy brown rice and noodles, light Asian soups, fresh sushi, skinny salad sandwiches, mayonnaise-free sauces, rice cakes rather than cakey cakes and zero-fat frozen yoghurt – itsu offers skinny solutions and a low-fat, low-calorie menu for the upbeat and active. Perfect hot or cold, in or out, fast or slow, early or late, home or away.