People really matter to first direct. That’s why, as well as offering award-winning financial products, talking with customers is what it does best, 24/7/365.
From its friendly dialogue on Facebook, to its YouTube channel and Twitter feeds, which include a dedicated customer service feed, first direct does everything it can to keep the conversation going strong. Its successful beta testing site, first direct lab, was used to get customers involved in the development of its new website. Banking rarely gets better than this, which explains why first direct has been named Which? magazine’s Best Financial Services Provider for the third year running.